Survey to document size changes in US & Canada

Besides the truck that will go on tour this month, 3D body scanners are already in place and ready to complete scans at North Carolina State University in Raleigh and Central Michigan University in Mount Pleasant. The survey is being conducted by Human Solutions in collaboration with the Canadian Institute, Vestechpro.The body measurements and proportions of the North American population have changed considerably in recent decades, as has the demographic structure of the US and Canada. The anthropometric data and standard size tables that are currently available derive from old data and can therefore only help the apparel industry in a limited way.

The changes that have occurred within the populations are not addressed and detailed information on specific target groups and market …